CompletedDowntown Dubai

BLVD Crescent

BLVD Crescent by Emaar: twin towers of 1, 2 and 3-bedroom apartments from 906 to 2,767 sq ft on Sheikh Mohammed bin Rashid Boulevard in Downtown Dubai, completed in 2019 and trading on the secondary market.

DeveloperEmaar

Entry priceAED 1.58M

CompletedMay 2019

StatusCompleted

CommunityDowntown Dubai

Overview

Project brief

TWIN TOWERS ON SHEIKH MOHAMMED BIN RASHID BOULEVARD, DOWNTOWN DUBAI

BLVD Crescent is a twin-tower residential development by Emaar in Downtown Dubai, Emaar's flagship district around Burj Khalifa, The Dubai Mall and Dubai Opera. The towers rise above Sheikh Mohammed bin Rashid Boulevard, with Burj Khalifa, Dubai Opera and The Dubai Mall within easy reach.

The Emaar floor plans set out a 1, 2 and 3-bedroom mix plus a 1-bedroom-plus-study layout, with Tower 1 running units 01 to 07 over levels 02 to 37 and Tower 2 running units 01 to 04 over levels 02 to 20. Total unit areas run from 906.11 to 1,001.37 square feet for 1-bedroom apartments, 1,159.81 square feet for the 1-bedroom-plus-study layout, 1,404.26 to 1,670.13 square feet for 2-bedroom apartments and 1,957.31 to 2,767.08 square feet for 3-bedroom apartments. Per PropSearch, the two towers hold 307 apartments across 39 and 21 storeys above a single basement level, and face a landscaped podium with swimming pools, a children's play area and a fitness centre.

Construction ran from March 2015 to May 2019, so the building trades on the secondary market rather than off-plan. Figures below reflect completed-building resale data rather than a developer launch.

PROJECT SUMMARY

Project	BLVD Crescent
Developer	Emaar
Community	Downtown Dubai
Type	1, 1 + Study, 2 & 3-Bedroom Apartments
Towers	Two (per PropSearch, Tower 1: 39 storeys; Tower 2: 21 storeys)
Total units (per PropSearch)	307
Status	Completed / handed over (2019)
Indicative resale entry	From approximately AED 1.58 million (1-bed, per PropSearch)

Completed building; resale availability and pricing vary by unit and are confirmed on request.

UNIT MIX & SIZES

Unit type	Tower and levels	Suite area (sq ft)	Total area (sq ft)
1-Bedroom	Tower 1, levels 02 – 37	741.74 – 826.24	906.11 – 1,001.37
1-Bedroom + Study	Tower 2, levels 02 – 18	1,064.66	1,159.81
2-Bedroom	Towers 1 and 2, levels 02 – 37	1,228.59 – 1,371.11	1,404.26 – 1,670.13
3-Bedroom	Towers 1 and 2, levels 02 – 37	1,765.50 – 2,171.83	1,957.31 – 2,767.08

Areas are taken from the Emaar BLVD Crescent floor-plan pack, which publishes every unit layout by tower, unit number and level; total area is suite plus balcony. The pack states no project-wide unit total.

THE INVESTMENT CASE

BLVD Crescent is a completed, standard-tier brief: the angle below is qualitative. Where the live Dubai Land Department transaction feed for Downtown Dubai is available, current pricing and PSF trends will be shown alongside — those figures are the basis for any comparison, not the estimates below.

DEVELOPER: EMAAR, ONE OF DUBAI'S MOST ESTABLISHED DEVELOPERS

BLVD Crescent is developed by Emaar, the developer behind many of Dubai's landmark destinations. Emaar reported revenue of AED 49.6 billion for 2025 and, with a proven delivery track record, has delivered over 125,600 residential units across Dubai and other global markets since 2002. Its portfolio includes Burj Khalifa and Dubai Mall. As a delivered building, BLVD Crescent carries none of the completion uncertainty of an off-plan purchase.

LOCATION: ON THE BOULEVARD IN CENTRAL DOWNTOWN

BLVD Crescent sits directly on Sheikh Mohammed bin Rashid Boulevard, the main artery of Downtown Dubai, Emaar's flagship district around Burj Khalifa, The Dubai Mall and Dubai Opera. The Boulevard's restaurants, cafés and retail are at the doorstep, with Burj Khalifa, Dubai Opera and The Dubai Mall a short walk away. The position combines a central-Downtown address with direct pedestrian access to the district's landmarks.

APPLICABLE STRATEGIES

Buy-and-hold for rental / short-let — a completed tower on the Boulevard in central Downtown supports both long-let and holiday-let demand; yields to be confirmed against current rental evidence.
Owner-occupation — a move-in-ready home in an established Downtown address steps from Burj Khalifa.
Secondary-market entry — as a delivered building, units can be inspected and income assessed before purchase, unlike an off-plan launch.

RISKS & WATCHPOINTS

Secondary-market pricing — pricing is set by individual resellers and varies by floor, view and condition; entry points should be verified on current PSF, not indicative figures.
Downtown premium — central-Boulevard stock prices at a premium to peripheral Downtown addresses; the entry point should be weighed against that premium.
Service charges — central Downtown amenity buildings typically carry meaningful service charges, which affect net yield.
Supply — Downtown Dubai has a continuing delivery pipeline; concurrent handovers nearby can affect resale and rental pricing.

SOURCES

Emaar — BLVD Crescent floor-plan pack (unit mix including the 1-bedroom-plus-study layout, per-unit suite, balcony and total areas, tower, unit number and level ranges).
PropSearch — Boulevard Crescent project page: https://propsearch.ae/dubai/boulevard-crescent (Downtown Dubai location on Sheikh Mohammed bin Rashid Boulevard, 39 and 21-storey tower heights, 307 units, single basement level, podium amenities, March 2015 construction start and May 2019 completion, recent resale transaction data and indicative resale entry price).
Emaar Properties — 2025 revenue and delivery figures.
Dubai Land Department transaction data (Downtown Dubai) — live feed pending.

Location

AREA, COMMUNITY & CONNECTIVITY

BLVD Crescent is in the Downtown Dubai area.

Location record

Area: Downtown Dubai

Area and community are from our own project record, not the DLD register.

Area and community: our own project record. Neither is a survey, and neither is a substitute for your own site visit.

Developer

Emaar

Downtown Dubai

Emaar is the developer of this project in Downtown Dubai. The figures alongside describe Mitchell’s coverage of Emaar on this site and the registered sales behind it, not an assessment of the developer.

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Projects covered

182

Emaar briefs published on this site

Registered sales

From 1 of 182 briefs joined to the DLD register

Developer attribution as stated on this brief. Counts describe what Mitchell’s Realty publishes and, where shown, sales registered with the Dubai Land Department at those projects; they are not a measure of the developer’s wider portfolio or delivery record.

Method & questions

HOW TO READ THIS PAGE

Two different things sit on this page: transaction evidence taken from the Dubai Land Department’s public register, and the mechanics of buying in Dubai. The four notes below explain how the figures were built and what they can fairly be used for.

Registered, not askedEvery Dubai Land Department figure on this page comes from a sale that completed and was entered on the public register. Asking prices, portal listings and developer price lists are excluded: they record what someone hoped for, not what was paid.
Medians, not averagesProject samples are often thin, and a single penthouse or one bulk-discounted floor will pull an average a long way off. The median — the middle transaction — describes the typical unit far more reliably at these sample sizes. The count behind each figure is always shown so you can judge how much weight it deserves.
Sales only“Sales” means arm’s-length sales. Intra-family and other “Gift” transfers are excluded, as are rows registered at zero or nominal consideration, because neither is evidence of a market price.
A dated snapshotThese are a snapshot at the date stated beside them, taken from one extract of the register rather than queried live. A figure for this project quoted elsewhere, or taken from a different extract, may not match what you see here.

Common questions

What does buying off-plan at BLVD Crescent involve?

Off-plan means contracting with the developer before the building is finished. In outline: you reserve the unit, sign the developer’s Sale and Purchase Agreement (SPA), and pay in instalments tied to construction milestones rather than in a single sum at the start.

Buyer payments on an off-plan sale in Dubai are made into a project escrow account regulated under Dubai Law No. 8 of 2007, and are released to the developer against verified construction progress. The developer registers the sale with the Dubai Land Department. The contract is between you and Emaar; we act as broker, not as principal.

What is the 4% DLD transfer fee, and who pays it?

The Dubai Land Department charges a property registration (transfer) fee of 4% of the price recorded on the contract, plus a fixed administrative charge. That is the rate in force as at July 2026. The statutory position splits the fee between buyer and seller; established market practice in Dubai is that the buyer pays the whole 4%.

Developers sometimes offer to absorb part or all of it on off-plan sales. Treat that as real only where it is written into the sale documents, not where it appears in marketing. Budget separately for the registration trustee charge, the Oqood registration fee on off-plan units, and — if you are borrowing — mortgage registration at 0.25% of the loan amount.

What is an Oqood registration, and is it the same as a title deed?

No. Oqood is the Dubai Land Department’s registration system for property that is not yet complete. When you buy off-plan, the developer lodges the SPA through Oqood, your interest is recorded on the interim property register, and you receive an initial registration certificate.

The title deed is a separate and later document, issued once the project is complete and the unit is formally transferred into your name. An off-plan purchase that is never registered leaves you off that interim register, so ask for evidence of Oqood registration once your first payment has cleared.

Can a non-UAE buyer own a unit outright?

In Dubai’s designated freehold areas, yes. Regulation No. 3 of 2006 sets out the areas in which non-UAE nationals may hold freehold title or a long lease; outside those areas ownership is restricted to UAE and GCC nationals. Ownership does not depend on holding UAE residency, and no local partner is required.

Tenure attaches to the plot rather than to a development’s marketing, so confirm what is recorded against the specific unit — freehold or leasehold, and the remaining term if leasehold — before you sign.

What happens at handover?

Once the building is complete and the completion certificate issued, you are called for handover: you inspect the unit (the snagging inspection), the developer addresses the defects listed, you settle the final instalment and any outstanding fees, and the unit is transferred into your name with a title deed issued.

Annual service charges begin at handover. They are levied per square foot at a rate approved by the regulator, so they are a recurring cost rather than a one-off. If you intend to let the unit, allow for the interval between handover and the first tenancy — a vacant unit earns nothing, and gross yield is annual rent measured against the purchase price, before those costs are taken off. Emaar gives completion for BLVD Crescent as May 2019; off-plan completion dates can move, and the SPA governs the position.

Where do the Dubai Land Department figures on this page come from?

They are drawn from the Dubai Land Department’s public transaction register — sales actually registered against BLVD Crescent, rather than asking prices, portal listings or developer price lists. They are a dated extract of the register, not a live query: the extract date is printed with the figures, and everything on this page is calculated from that single extract.

The number of sales behind every figure is shown alongside it. A median drawn from a handful of registrations carries far less weight than one drawn from several hundred, and should be read that way.

Who is Mitchell’s Realty, and how are you paid?

Mitchell’s Realty is the trading brand. The RERA-licensed brokerage behind it is The Luxury Real Estate Brokers LLC.

On developer off-plan sales the commission is paid by the developer. On resale transactions the brokerage fee is agreed with you in writing before terms are signed. We will confirm how we are paid on any specific transaction before you commit to it.

Please note. The above is general information about how transactions work in Dubai, not legal, tax or financial advice, and it is not a recommendation to buy. Fee rates, tenure rules and residency requirements change, and your own position may differ. Take your own independent legal and tax advice before you commit to a purchase.

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