New Launches
New launches in Dubai
How a Dubai release actually works — expressions of interest, allocation, booking fees, SPA and Oqood — and what the Land Department register says about the projects starting this year.
Register for launch alerts
Tell us the budget and the timing you are working to and we will send you the releases that fit it, rather than everything that opens. Where we hold allocation on a release we will say so; where we do not, we will tell you that too and say who does.
Get In Touch About AllocationsBook A Meeting
Following the announcements as they land? The developer news feed carries every launch, price move, cancellation and handover we log. For what is already registered, the off-plan directory holds the sales and median AED/sqft recorded against each project. Where we have written one up, the project briefs cover unit mix, pricing, payment plans, location and the investment case; and market intelligence sets out the transaction data and the price index the release has to be judged against.
The most recent releases
No launches are currently open — the most recent have passed their thirty-day release window. The full write-up stays where it has always lived, on its project brief. The developer news feed carries new announcements as they come in, and what the Land Department has registered is set out further down this page.
Newest first. Each one carries what the developer has published — price, payment plan, handover — and nothing we could not source from the release itself.
- Awaiting image
Fakhruddin Properties — full details on the release page
New launchUpcomingFakhruddin Properties — DLRCFakhruddin Properties · Dubai Land Residence Complex, Dubailand · Mixed useAED 799,000Starting priceAED 2,114 per sq ft (derived, studio entry)Rate10% booking, 10% after one month, then 1% monthly for 80 months — 58% during construction, 42% post-handoverPayment planQ4 2029 (expected)Handover - Awaiting image
Undisclosed developer — full details on the release page
New launchUpcomingUndisclosed Grade A+ Office TowerUndisclosed developer · Business Bay · OfficeAED 11,250,000Indicative starting priceAED 4,500 per sq ft (indicative)RateTo be confirmedPayment planQ1 2030 (indicative)Handover 
10 Sep 2026New launchAzizi FlorenceAzizi Developments · Um Fannain, Sharjah · ResidentialAED 1,890,000Starting price30/70 — 10% on purchase, 5% at each of 90, 270, 450 and 630 days, 70% on completionPayment planJuly 2029Handover
4 Sep 2026New launchBinghatti SpectreBinghatti · Al Jaddaf Waterfront, Dubai · Mixed useAED 774,999Starting price50/50 — 10% down payment, 0.5% monthly and dated instalments through construction, 50% on completionPayment planDecember 2028Handover
From registration to Oqood
A Dubai launch is a sequence, and most of the money decisions sit in the middle of it. This is the sequence as it runs on a typical release, so you know what each document commits you to before you are asked to sign it.
Register your interest
You tell us the budget, the unit type and the building you want before the release opens. On most launches this is what buys you position: developers work their EOI list, and the list closes days before the units are released.
Submit an expression of interest
An EOI is a written registration of intent, usually accompanied by a cheque or transfer held by the developer. It is not a purchase and it does not reserve a specific unit — it puts you in the queue that units are allocated from.
Allocation on launch day
The developer works its list against the released inventory. Which unit you are offered depends on where you sit in that queue, what you asked for, and how much of the release the developer has held back for its own channels.
Booking form and booking fee
Accepting an allocation means signing the developer’s booking form and paying the booking amount — commonly the first instalment of the price, with the 4% Land Department fee and the developer’s administration charge due alongside or shortly after. This is the point at which a specific unit is yours to contract for.
Sale and Purchase Agreement
The SPA is the binding contract: price, payment schedule, specification, completion date and the remedies on both sides. Buyer payments go into the project’s escrow account, regulated under Dubai Law No. 8 of 2007, and are released to the developer against verified construction progress.
Oqood registration
The developer lodges the SPA through Oqood, the Land Department’s register for property that is not yet complete, and your interest is recorded against the project. Ask for evidence of it once your first payment has cleared — an unregistered off-plan purchase leaves you off that register.
Can I get a refund?
An EOI amount is normally refundable, because it holds a place in a queue rather than a unit. A booking fee is normally refundable up to the point the Sale and Purchase Agreement is signed, and some developers deduct an administration charge for returning it. After the SPA is signed you are in a binding contract, and what happens if you withdraw is governed by that contract and by the Land Department’s cancellation rules.
That is general practice, not a guarantee. Refund terms are set by each developer on each release, and a minority treat the booking form itself as the commitment point. The terms are on the EOI form and the booking form — read them before you transfer anything, and ask us to go through them with you if anything is ambiguous. Practice as at August 2026.
Six ways a release is actually run
Buyers lose units to the mechanism more often than to the price. The same project can use two of these at once — a private preview, then an EOI list, then a public portal for what is left — so the first question on any release is how it is being allocated.
EOI-ranked priority
Registrations are taken ahead of the release and worked in order — usually the order they were received in, sometimes weighted by the size of the EOI cheque or by the buyer’s history with the developer. The larger residential launches are run this way.
What to checkAsk where your registration actually sits, and when the list closes. A registration submitted on launch morning is rarely worth anything.
First come, first served
Inventory opens on the developer’s portal at a stated time and units are taken in real time until the release is gone. Common on smaller releases and on later phases of a project already selling.
What to checkEverything has to be ready before the portal opens: documents, funds, and a first, second and third choice of unit.
Broker allocation
The developer assigns blocks of units to selected brokerages to place, either before the public release or alongside it. Your access to that block is only ever as good as the brokerage’s standing with that developer on that project.
What to checkAsk directly whether the firm holds allocation on the specific release, and take a straight answer either way. We tell clients when we do not.
Token or queue reservation
A refundable token secures a numbered place in the allocation queue rather than a unit. The token is applied to the booking amount if you proceed and returned if you do not, on the terms the token receipt states.
What to checkRead what the token converts into and by when. A queue place is not an allocation, and the two are easy to conflate on launch day.
Phased release
A large project is released in tranches — by tower, by floor band, or by unit type — with pricing usually stepping up between phases. Later phases carry a shorter wait to handover and, often, a shorter payment runway.
What to checkCompare phases on price per square foot and on the payment schedule together. A higher headline price on a better plan can be the cheaper purchase.
Private preview
A closed session for existing owners, priority clients or invited brokers, held before anything is public. Pricing and inventory shown at a preview can change before the public release.
What to checkTreat preview pricing as indicative until it is on a booking form.
Launch questions, answered
Do I need an expression of interest to buy at a launch?
On a release that is oversubscribed, in practice yes: units are allocated from the EOI list, and the list usually closes before launch day. On smaller or later-phase releases sold first come, first served, you can buy on the day if you are ready. The two are run differently, so the first question on any release is which of the two it is.
Is the EOI deposit refundable?
An EOI amount is normally refundable — it is held against a queue place, not against a unit, and it is returned if you are not allocated or you withdraw before booking. That is the general practice, not a rule: the terms are set by the developer on each release and are stated on the EOI form. Read that form before you transfer anything, and ask us if it is unclear.
Is the booking fee refundable if I change my mind?
Normally yes, before the SPA is signed — most developers will return the booking amount, and some deduct an administration charge for doing so. But this is the term that varies most between developers, and a minority treat the booking form itself as the point of no return. Once the SPA is signed you are in a binding contract, and withdrawing from it is governed by the contract and by the Land Department’s cancellation rules, not by goodwill. Check the booking form for the specific release before you pay.
What do I actually pay on launch day?
The booking amount — commonly the first instalment of the purchase price — plus the Land Department registration fee of 4% of the contract price and the developer’s administration and Oqood charges. Developers sometimes offer to absorb part of the 4%; treat that as real only where it is written into the sale documents rather than into the marketing.
Can I sell before handover?
Usually, once you have paid a minimum percentage of the price set by the developer, and with the developer’s no-objection certificate. The threshold, the transfer fee the developer charges and the paperwork all vary by project and are set out in the SPA. Plan the exit before you buy rather than after — a payment plan that suits a resale is not always the one with the lowest deposit.
How do I know a launch price is a fair price?
Compare it against what has actually been registered nearby. Our off-plan directory carries the median AED per square foot recorded against each project on the Land Department register, alongside the number of registered sales behind that median, so you can see both the figure and how much evidence sits under it. A launch price above the area’s registered median is not automatically wrong — but it should be explainable.
General Dubai market practice as at August 2026, not legal or tax advice. Terms are set per release by the developer and are what the documents say, not what practice suggests.
Newest projects on the DLD register
We do not publish a launch until we hold the developer’s own release material, so this rail shows something different and says so: the projects the Dubai Land Department most recently recorded as starting, newest registered start first. A registered start is not a marketing launch — it is the date the project was entered on the register, which usually sits close to a release and sometimes months away from one.
Source: DLD open data via the Mitchell’s off-plan register, loaded 15 Jun 2026.
- Registered start 1 May 2026Under constructionAkala Hotels and ResidencesZaabeel Second · Arada Developments L.L.C S.O.C546Homes on file124Registered sales4,318Median AED/sqft
- Registered start 31 Mar 2026Under constructionAureaMadinat Dubai Almelaheyah · Mina Rashid Properties L.L.C172Homes on file99Registered sales2,926Median AED/sqft
- Registered start 30 Mar 2026Under constructionSoulever' By BeyondMadinat Dubai Almelaheyah · Beyond 1 Real Estate Development L.L.C517Homes on file173Registered sales3,772Median AED/sqft
- Registered start 30 Mar 2026Under constructionTaleaMadinat Dubai Almelaheyah · Manarola Real Estate Developments L.L.C354Homes on file212Registered sales3,070Median AED/sqft
- Registered start 18 Mar 2026Under constructionWaada - Cascada 2Madinat Al Mataar · BT Properties DWC LLC249Homes on file74Registered sales1,138Median AED/sqft
- Registered start 16 Mar 2026Under constructionFioriAl Yelayiss 2 · Nshama Properties Owned by Nshmi Development One Person Company L.L.C146Homes on file82Registered sales1,683Median AED/sqft
- Registered start 15 Mar 2026Under constructionWaada - Altura 2Madinat Al Mataar · BT Properties DWC LLC365Homes on file181Registered sales1,171Median AED/sqft
- Registered start 15 Mar 2026Under constructionWedyanBusiness Bay · Wedyan Al Ghurair Real Estate Development L.L.C164Homes on file0Registered sales—Median AED/sqft
- Registered start 1 Mar 2026Under constructionALDER AT PARK FIVEMe'Aisem First · Deyaar Development (P.J.S.C)75Homes on file43Registered sales1,396Median AED/sqft
