Palm Jumeirah AED 3,579/sqftDubai Maritime City AED 3,144/sqftDowntown Dubai AED 2,928/sqftDubai Islands AED 2,766/sqftDubai Creek Harbour AED 2,566/sqftBusiness Bay AED 2,524/sqftDubai Marina AED 2,491/sqftDubai Hills Estate AED 2,445/sqftJumeirah Lakes Towers AED 2,293/sqftMohammed Bin Rashid City AED 2,098/sqftAl Jaddaf AED 2,049/sqftJumeirah Village Triangle AED 1,662/sqftDubai South AED 1,650/sqftArjan AED 1,591/sqftJumeirah Village Circle AED 1,496/sqftDubai Sports City AED 1,326/sqftALL DLD SALES · OFF-PLAN + EXISTINGPalm Jumeirah AED 3,579/sqftDubai Maritime City AED 3,144/sqftDowntown Dubai AED 2,928/sqftDubai Islands AED 2,766/sqftDubai Creek Harbour AED 2,566/sqftBusiness Bay AED 2,524/sqftDubai Marina AED 2,491/sqftDubai Hills Estate AED 2,445/sqftJumeirah Lakes Towers AED 2,293/sqftMohammed Bin Rashid City AED 2,098/sqftAl Jaddaf AED 2,049/sqftJumeirah Village Triangle AED 1,662/sqftDubai South AED 1,650/sqftArjan AED 1,591/sqftJumeirah Village Circle AED 1,496/sqftDubai Sports City AED 1,326/sqftALL DLD SALES · OFF-PLAN + EXISTING
DLD · MEDIAN 12M TO SEP 2026

Dubai Land Department register

Reef 996

Under constructionInternational Media Production ZoneCompletion on file Sep 2028

505 homes on the DLD register in Me'Aisem First, filed by REEF Luxury Development L.L.C. 144 sales have been registered against it between 28 Apr 2025 and 28 Sep 2026.

Construction completeUnder construction

Recorded at DLD's site inspection of 1 Sep 2026. That is an inspector's last visit, not today — the site has moved on since.

Developer entityREEF Luxury Development L.L.C
Area (DLD)Me'Aisem First
StatusUnder construction
Homes505
Registered sales144
Project registry

THE DLD RECORD

Registry as at 15 Jun 2026
Registered developer entityREEF Luxury Development L.L.C
Area (DLD)Me'Aisem First
Master communityInternational Media Production Zone
Project statusUnder construction
Construction progress0.10% complete (DLD inspection, 1 Sep 2026)
Homes registered505
Buildings—
Registered start1 Oct 2025
Registered completion date30 Sep 2028
DLD project number4062
Description as recorded by DLD

G+3P+20 Residential Building Consist of Studio with Balcony =285Rooms, 1 Bedroom with Balcony =141 Rooms, 2 Bedroom with Balcony =66 Rooms + 3 Bedroom with Balcony = 20 Rooms Total of 512 Rooms

Reproduced from the register verbatim, including its own abbreviations. It is the developer’s filed description, not our assessment of the project.

Project escrow account
Escrow trustee bankAbu Dhabi Islamic Bank
Escrow account19543036

Under Dubai Law No. 8 of 2007 every payment on a registered off-plan project goes into that project’s escrow account, held at a DLD-approved trustee bank and released to the developer against verified construction progress — not to the developer direct and not to a broker. Check these details in DLD’s own Dubai REST app against the project number above before you transfer anything, and treat any account number that differs from the one DLD shows as a reason to stop. Substituted account details are a known fraud in this market. Reproduced from the DLD register as at 27 Sep 2026; account details can change, and DLD’s record is the authority, not this page.

Source: Dubai Land Department project register. The developer, area, counts and filed dates are as recorded at 15 Jun 2026; the project status and escrow details as at 27 Sep 2026. Construction progress carries the date of the DLD site inspection that produced it, which is a different date again and is stated on the row — where the register holds no dated inspection, no percentage is published rather than an undated one. “Registered completion date” is the completion date on file at DLD; it is a date on record, not a guarantee of handover, and where that date has already passed it means only that the register has not been updated, not that the project handed over. Homes counted as registered apartments plus registered villas. Figures on this panel are the registry’s, and are stated as at different dates from the transaction figures elsewhere on the page. Registered completion: Sep 2028.

Registered sales

REGISTERED SALE PRICES

DLD register · as at 28 Sep 2026

144 sales were registered against REEF 996 between 10 Dec 2025 and 17 Sep 2026 — a span of 9 months. Those are completed registrations at the Dubai Land Department, not asking prices or listings.

Median AED/sqft
1,647
Across 144 registered sales
Median price
AED 780k
Median size 454 sqft
Registered sales
144
Register covers 28 Apr 2025 to 28 Sep 2026
Vs area median
+15.7%
DUBAI PRODUCTION CITY: 1,424 AED/sqft, 947 sales, off-plan only, 12 months to 28 Sep 2026

The two figures behind that percentage are not drawn on the same population. This project’s median covers every registration type across the whole register we hold (28 Apr 2025 to 28 Sep 2026). The area figure covers off-plan only in DUBAI PRODUCTION CITY over the 12 months to 28 Sep 2026, pooled on the transaction register’s own area name, which does not always match the project register’s name shown above. Unit mix, floor level and view are not controlled for on either side, and neither is use class: DLD registers offices and shops as units, so registered retail and office sales are pooled into both figures, and retail trades at a materially higher rate per square foot than residential stock in the same building. In sectors where commercial space is a large share of what registers, the area figure sits well above the residential rate. Read it as an indication of where this project sits in its area, not as a like-for-like comparison.

Median AED/sqft by quarter
1,622Q1 2026n=561,679Q3 2026n=75

Q1 2026 median 1,622 AED/sqft over 56 sales; Q3 2026 median 1,679 AED/sqft over 75 sales — a change of +3.5% between those two quarters. Unit mix, floor level and view are not controlled for, so this is not a like-for-like comparison of the same unit. Q3 2026 is part-complete: it covers sales registered up to 28 Sep 2026 only.

Only quarters that reached 20 registered sales are plotted, and points are spaced evenly rather than by date. A quarter that fell below the floor is absent from the line rather than drawn as a gap, so the line is not a continuous record of every quarter in the window. Where it stops short of 28 Sep 2026, no later quarter cleared the floor.

By unit size
TypeSalesMedian sizeMedian AED/sqft
Studio79412 sqft1,713
1 bedroom50760 sqft1,588
2 bedrooms121,049 sqft1,452
3 bedrooms3——

A median is shown only where the band reached 5 registered sales and the project itself cleared the 10-sale floor; otherwise the count stands on its own and the median is left blank. Where a project is below that floor, a band median would be the project median under a different heading.

Registration timing
Registration typeSalesMedian AED/sqft
Registered before completion1441,647
Registered after completion0—

DLD splits registrations by timing: an off-plan registration is entered before the unit legally completes, an existing registration after. Where both appear, the gap between them reflects that difference as much as any movement in value. A median is shown on each side only where the band reached 5 registered sales and the project itself cleared the 10-sale floor — below that floor the counts stand alone, because where every sale falls on one side its median is the project median restated.

Buildings in the register
BuildingSales
REEF 996144
The last 12 registrations to 28 Sep 2026
DateTypeUnitSizePriceAED/sqft
17 Sep 2026Off-plan1 bedroom691 sqftAED 1,135,0241,644
17 Sep 2026Off-plan1 bedroom760 sqftAED 1,286,9411,692
16 Sep 2026Off-plan2 bedrooms1,049 sqftAED 1,539,6831,468
15 Sep 2026Off-planStudio452 sqftAED 787,5381,741
15 Sep 2026Off-plan2 bedrooms1,049 sqftAED 1,603,8361,529
14 Sep 2026Off-planStudio442 sqftAED 814,8801,844
14 Sep 2026Off-plan1 bedroom760 sqftAED 1,262,1921,660
11 Sep 2026Off-plan2 bedrooms1,049 sqftAED 1,572,9931,499
11 Sep 2026Off-plan1 bedroom798 sqftAED 1,337,3751,675
10 Sep 2026Off-plan1 bedroom691 sqftAED 1,153,1301,670
8 Sep 2026Off-planStudio412 sqftAED 780,0201,893
8 Sep 2026Off-plan1 bedroom698 sqftAED 1,163,9931,667

Basis: Dubai Land Department transaction register, arm’s-length sales of units and villas only. Gifts, mortgage registrations, zero-price rows, land plots and whole-building transfers are excluded, as are AED/sqft values outside 100–20,000. Figures are medians, not averages. The register we hold runs from 28 Apr 2025 to 28 Sep 2026; 28 Apr 2025 is the earliest date in our copy of the register, not the date this project started selling, so the counts above are of sales registered in that window rather than since launch. This page is a dated extract taken on 29 Sep 2026, not a live query. Past registered prices are evidence of what has been paid, not a forecast of future value.

Location

REGISTERED SALES NEARBY

Nearest metroDAMAC Properties
Nearest mallMarina Mall
Nearest landmarkSports City Swimming Academy

These are the values DLD records against this project’s own registered sales, not a distance we measured. Where a project’s sales disagree, the most frequently recorded value is shown.

Next step

ASK US ABOUT Reef 996

This page is the public register — the project record as at 15 Jun 2026, and the transaction register to 28 Sep 2026.

  • AVAILABILITY

    On the register

    505 homes

    From the DLD project record as at 15 Jun 2026, filed at status “Under construction” as at 27 Sep 2026.

    Not on the register

    What is available now

  • PRICE

    On the register

    144 registered sales

    Prices already paid, registered between 28 Apr 2025 and 28 Sep 2026.

    Not on the register

    At what price

  • PAYMENT TERMS

    On the register

    —

    The DLD project register carries no payment-plan data of any kind.

    Not on the register

    On what payment terms

  • THE SPECIFIC UNIT

    On the register

    12 recent registrations

    Listed above with date, size, price and AED per square foot.

    Not on the register

    How the specific unit compares with the ones already registered

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