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PARK PLACE TOWER

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OVERVIEW


Park Place Tower is a 56-storey mixed-use high-rise on Sheikh Zayed Road, rising approximately 234 metres and completed in 2007. Developed by Ascott, the tower incorporates approximately 18 dedicated office floors within its lower and mid sections, with serviced residence and hotel components occupying the upper floors. The office component provides approximately 532,301 square feet of gross leasable area, making it one of the larger mixed-use office inventories on the SZR corridor. The strata structure enables both lease and purchase transactions across the commercial floors, supporting a diverse occupier and investor community across the building's substantial commercial inventory.


OFFICE STOCK AND TENANT PROFILE


The office GLA of approximately 532,301 square feet across 18 floors positions Park Place Tower as one of the more sizeable mixed-use commercial assets in the SZR submarket. The strata ownership structure accommodates a range of occupier types, from individual unit users to occupiers consolidating multiple floors for larger corporate configurations. Unit sizes range from approximately 1,108 to 10,850 square feet, offering one of the broader spreads of configurations available in a single SZR strata building. The 2007 completion and central SZR location have established it as a recognised address for professional services, corporate, and regional business occupiers across multiple market cycles since delivery.


RENTAL MARKET


Rental rates at Park Place Tower reflect mid-to-upper positioning in the SZR strata office segment, supported by the 2007 Grade A specification and Ascott-associated hospitality infrastructure that provides an amenity layer beyond a standard strata building. The wide unit size range — from approximately 1,108 to 10,850 square feet — means pricing spans a broad band, making the building accessible to occupiers across multiple scales. Leasing is transacted through the strata market and registered agents. The building's depth of inventory ensures consistent availability across configurations, supporting shorter occupier search times than lower-inventory strata buildings on the corridor.


SALES MARKET


Park Place Tower units trade in the secondary strata market through registered agents. The wide unit size range accommodates investor entry at multiple price points, from single-suite acquisitions to multi-floor portfolio consolidations. Investor demand is supported by the building's Ascott brand association, central SZR location, and yield potential from a deep occupier pool. At approaching 20 years of age, individual units vary in condition depending on each owner's management approach, which buyers should factor into acquisition pricing through direct unit inspection and service charge verification before completing any purchase.


LOCATION AND ACCESS


The tower is located on Sheikh Zayed Road between interchange 3 and interchange 4, with strong frontage and high visibility on the arterial highway. Red Line Metro stations are accessible within the SZR corridor, providing direct rail connectivity to DIFC, Downtown Dubai, and Dubai Marina. The location provides direct road connectivity to the broader city commercial network. Dubai International Airport is approximately 15 to 20 minutes by road under typical traffic conditions. The SZR frontage provides strong address visibility and straightforward vehicle access from the main arterial road.


RISKS AND WATCHPOINTS


The principal risks are strata management complexity in a large mixed-use building with multiple individual unit owners, and competitive pressure from newer SZR and Business Bay Grade A delivery. Multiple individual strata owners with different capital expenditure priorities present coordination challenges for building-wide refurbishment decisions. The 2007 specification, while competitive for mid-market positioning, will require cyclical upgrade investment to maintain relevance against 2015–2025 era product entering the corridor. Occupiers should inspect at the individual unit level given condition variability, and confirm service charge levels before committing. The mixed residential-hotel-commercial strata structure adds operational complexity relative to single-use commercial buildings. Buyers and lessees should inspect individual units carefully and confirm service charge schedules before committing to lease or acquisition in this building.


STRATEGIC PERSPECTIVE


Park Place Tower is one of the more substantial strata office assets on SZR and benefits from the Ascott hospitality infrastructure that provides an amenity layer not available in purely commercial strata buildings of similar vintage. The wide unit size range of approximately 1,108 to 10,850 square feet is a structural advantage, allowing the building to serve occupiers across a broader spectrum of requirements than most SZR strata buildings. The key watchpoint is the refurbishment cycle: at approaching 20 years old, individual unit and common area conditions vary depending on owner management. Buyers and lessees should inspect carefully and confirm service charge levels before committing.


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